Introduction
First Impressions
Ordering a True Mirror
More Information
Directions to our Store
European Distribution
NEW BOOKS!
Mirror Mirror
The Face in the Mirror
Other links:
Presidential Race Hair Parts
Other Interesting Links
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The TRUE MIRROR!
Welcome to the home of the fascinating True Mirror®, one of the most interesting
and unique products to be introduced - a mirror that reflects true, non-reversed images!
First patented in 1887, the idea of a true image mirror still
was never seen as more than a curiosity until a key
benefit was discovered by founder John Walter. What he saw was that his
"real self" was present in the true image; a big contrast over the "self" seen
in a flat, traditional
mirror. The True Mirror®, made here in Brooklyn, NY, also solves one of the biggest issues with
this kind of mirror - perfect optics. The True Mirror presents a non-distorted, seamless image - critical for
seeing into your eyes as they really are! In fact, if you want to get an idea of what a true image mirror looks like,
hold two mirrors at exactly 90 degrees and look into the angle. Hold writing up to confirm it is not backwards.
Now envision the same without the distracting line in the center and you have a True Mirror!
Click here for more information about the True Mirror
RECENT NEWS
TRUE MIRROR COMPANY HAS RESUMED PRODUCTION!
Update August 15th: Limited Production Run!
After 6 months of being shut down, we have started production again
for a very limited run of True Mirrors. From the current run
there is only a few left, but our next run is being scheduled for completion in
by the end of September, and there should be plenty at that time.
Thanks to all who have contacted us already - your enthusiasm for this limited run has been very welcome and
gives great motivation keep building up the momentum!
Emergence - Creative pioneers in uncharted territory
The True Mirror will be part of a 9 week art exhibit at Governor's Island, as part of a theme that
opens new territory in New York. See the link for more information
In early May, 2008, at the Philoctetes Center, the True Mirror was part of an art exhibit and roundtable discussion:
Self Reflection and the True Mirror - What does the gaze into the mirror reveal about the artist?
For those of us who don't record our impressions with brush and paint, what does our relationship
to the mirror reveal, how does it impact our imaginative process, and how does it influence our
self-conception? The exhibition Self Reflection: The True Mirror illuminates the genesis of artistic identity.
The Philoctetes Centeris an organization devoted to the "Multidiciplinary Study of Imagination".
The True Mirror was recently at the Whitney Biennial!
As part of a stealth exhibit created by DexterSinister.org, the
True Mirror is appearing at the Whitney Biennial 2008. In the 2nd floor bathrooms at the Whitney,
and also the bathrooms at the Armory, True Mirrors are up and confounding people with questions - "something is
different here and I can not put my finger on it", and "is this Art? (see the article on the Biennial by Mario Naves at the New York Observer). Without any descriptions, the True Mirror supports the effort by DexterSinister to create an alternative perception of the Biennial, with daily press releases on the various other ways to perceive this famous art show. The Biennial runs through til June 1 (march 23 at the Armory).
Hair part news
In 1998 we released a study about how one's
hair part "has a crucial impact on interpersonal relationships by affecting immediate character appraisal, perceived personality traits, self-perception and self-development.
To this day, the Hair Part Theory makes news, because it is surprisingly accurate in predicting
the way people are perceived, and subsequently a good predictor of personality and actions. The following
are recent stories, including our analysis of the 2008 Presidential Race.
What about the Election?

Vanity Fair magazine editor Graden Carter's take
on John McCain's right hair part in the October 2008 Vanity Fair issue. Click here to go to the full Letter
from the Editor", click on page 2 to see where the Hair Part Theory has some more political points to make.
Also, to add to the mix, note that the other candidates add to a perfect split...McCain/Palin are both right-parters,
Obama/Biden are both no-parters. More on this soon.
Buy Sell or Comb Over - Hair Part Theory and the Fortune 500!
Hair Part News! Fortune magazine ran a short piece about the effects of Hair Parts on CEO selection -
sort of tongue in cheek, but it is surprising how the theory fits the nature of the top executives!
Click on this link for the Fortune 500 online picture gallery, and this link for a jpg scan of the article,
Buy, sell or comb over?
2008: THE EFFECTS OF HAIR PARTS ON THE 2008 PRESIDENTIAL RACE
The Hair Part Theory reveals new insights to the 2008 Presidential candidates, and can help explain voter choices in this chaotic election season. Typical of most leaders in our culture, almost all of them part their hair on one side or the other, with only Barack Obama standing out as a charismatic "no-parter". In fact, when you look at the top 19 candidates, more than 80% show characteristics directly related to how they part their hair. While choosing a candidate is based on a wide range of qualities, appearance and personality are at the top of list - using the Hair Part Theory sheds light on these and on how a candidate may act once they are in office. The connection to the True Mirror is simple - the strong asymmetry of a hair part gives a person a dramatically different self image vs what the world sees in them. To illustrate this, take a mirror and watch TV in it - all the public figures you see in the mirror look and feel very different backwards! The full page on the hair part theory is here: Hair Part Theory
The True Mirror:
For all of our history, when people think they see themselves, they are always seeing themselves reflected backwards.
Recently, with cameras and video, they can get a sense of what they look like forwards, but its a static or non-eye to eye view.
However, as it turns out, the backward images and person we see in a mirror is profoundly
different from what is real. The backwardsness distorts not just our features, but the information in our faces
and personalities as well. No wonder we see ourselves differently than others see us!
A True Mirror is surprisingly more than an amazing novelty.
We are excited to promote as a new source of self-discovery and enlightenment.
The introspective use of the True Mirror can be an important boost towards
your own self-awareness and greater self-esteem. This happens by
authenticating your own actual image and expressions as you exist in real life,
and as your are seen by everyone else.
In contrast, the incorrect view seen in a traditional mirror can
be major source of self-doubt and self-criticism - simply because
it is not the "real you" when your eyes meet in the mirror.
How can you understand yourself, your emotions and your expressions when there is such distortion?
We've discovered some fascinating aspects of human nature that arise when people
see their true appearance. Because it is very challenging to confront new information
about one's self, the responses are usually very dramatic...some love it,
some hate it, and some will not even look! But we feel its just a matter of time
to become familiar with the new image, and most people will begin to prefer the
new look. Its natural, after all.
War and Peace citation:
Interestingly, we continue to find new references to the way that mirrors affect us, but we were
really surprised when the following passage from War and Peace jumped out at us - it really highlights
the the essence of why the True Mirror is so important:
(from a letter to Princess Mary from her friend Julie:)
...Why cannot i now, as three months ago, draw fresh moral strength from your look, so gentle, calm,
and penetrating, a look I loved so well and seem to see before me as I write?"
Having read this far, Princess Mary sighed and glanced into the mirror
which stood on her right. It reflected a weak, ungraceful figure and
thin face. Her eyes, always sad, now looked with particular hopelessness at her reflection in the
glass. "She flatters me," thought the princess, turning away and continuing to read. But Julie did not
flatter her friend; the princess' eyes -- large, deep and luminous (it seemed as if at times there
radiated from them shafts of warm light) -- were so beautiful that very often in spite of the plainness
of her face they gave her her an attraction more powerful than that of beauty. But the princess never saw the
beautiful expression of her own eyes -- the look they had when she was not thinking of herself.
As with everyone, her face assumed a forced unnatural expression as soon as she looked in a glass.
How often have you almost immediately lost your beauty in a mirror?
Check out the following image for our "best of" comments sheet...the people who wrote
these comments were floored by the amazing new, alive person they saw in the True Mirror!
 Click on image for full size
Click here for the full comments pages (there are a lot of wild comments sprinkled in because this was
at a recent BurningMan festival!)
We have been making and demonstrating these special, precision
mirrors for many years -- and we've got a lot to say about them! To learn more about True Mirrors and why they should be so different,
click here - more info!
In New York City? Where to see a True Mirror
In addition to this amazing new mirror, the Mr. Walter and sister Catherine Walter
developed the Hair Part Theory©, which says that hair parts affect perceptions and
personalities. For full information click here: hpttmc.asp.
Recent BBC Radio Show! Rembrandt's self portraits are discussed in this
BBC Radio interview - how different does Rembrandt look when we "unreverse" the self portrait?
Click here for photo comparisons
True Mirror Palace. Visit our BurningMan 2006 page for exciting photos
and amazing comment sheets from this year's festival.
How to Contact Us:
229 42nd Street, Brooklyn NY 11232
Email: info@truemirror.com
Copyright © 2008 The True Mirror Company, Inc.
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